You need content? We delivered just that, by creating a concept that captured the true sprit of Canadian Tire and their customers.
In 7 days we planned 1 location shoot, 1 stage shoot and created 2 dozen plus videos and 50 plus still images to be spread across multiple social channels.
Ideation, Script, Casting, Set Design, Live Action Shoot, Edit, Animation and Color
Be it a full 15 second Instagram post with audio to Vines and GIFs we were able to create a cohesive look and feel across all social channels that inspired and engaged our audience.
Helpful How To Videos
Canadians are resourceful people and don't need to be talked down to. We wanted the How To Videos to inspire and tap into the DIY sprit. We give the viewer enough information to get the supplies and tools needed and then let them use their imagination and ingenuity to make it their own way.